Actors such as the Leadership Advance Online (an online magazine published by Regent University's School of Business & Leadership) underline that positive communication (giving people attention and recognition) is essential to leaders who are attempting to empower and develop people (Phillipy, T. A. 2008) and/or scholars such as the already quoted Robert A. White that underlines that "because personal and social isolation is so much a part of social passivity and exploitation, communication strategies of organization, networking, group communication, and community media are central to empowerment methods" (White, R. A. 2008).
Note: See source document for full reference.
Types of Actors Concerned: Media
- Inform citizens about the risk they may face and about possible actions and measures, they can take to reduce vulnerability and better prepare themselves
- Foster the adoption of a culture of disaster prevention and resilience by informing and motivating citizens to take action
- Use cultural factors to improve the effectiveness of disaster communication