Information as a tool for reducing gendered differences in risk perception

Providing more information and encouraging discussion may reduce the difference in risk perception between men and women.

Cultural Factors: Gender roles

Hazards: Natural hazards, Man-made non-intentional hazards or emergency situations

Disaster Phases: Preparedness, Prevention

Types of Actors Concerned: NGOs, UN and other international organisations, Government, Local authorities

Recommendations:

• Inform citizens about the risk they may face and about possible actions and measures, they can take to reduce vulnerability and better prepare themselves
• Use cultural factors to improve the effectiveness of disaster communication